Privacy policy
Last updated: 29 September 2026
Who we are
Parea London Ltd (company no. 16158392) runs Parea London at 124 Upper Street, London N1 1QP. We're responsible for the personal information our clients share with us when they book. If you have any questions about your data, email info@parealondon.com.
How booking works
All our bookings and payments go through Fresha, our booking system. When you book with us, you create a Fresha account, and Fresha stores your details for us. Fresha also has its own privacy policy covering how it uses your account.
What we hold
Your name, phone number and email address
Your appointment history, and the services and barbers you've booked
Notes about your cut and preferences, so we get it right next time
Payment records, which are kept in Fresha. We never see or store your full card details.
Any messages you send us
Why we use it
To manage your bookings. Confirmations, reminders, changes and cancellations.
To look after you properly. Remembering your preferences so your next visit is just as good.
For our rewards programme and offers. Only if you've agreed to hear from us. You can opt out at any time using the link in any message or by emailing us.
Who we share it with
We don't sell or share your details with anyone for their own use. Fresha stores and processes your information on our behalf to run our bookings and payments. We would only share your information otherwise if the law required us to.
How long we keep it
We keep your details while you're a client of ours. If you'd like us to delete your information, just email us and we'll remove it.
Our website
Our website is hosted by Squarespace, which uses a small number of cookies to make the site work and to give us basic, anonymous visitor statistics. You can manage these through the cookie banner on our site. We don't collect personal information through our website itself. Our booking button takes you to Fresha.
Your rights
You can ask us to:
give you a copy of the information we hold about you
correct anything that's wrong
delete your information
stop or limit how we use it
You can also stop marketing messages at any time. Email info@parealondon.com or opt out via fresha.
If you're unhappy with how we've handled your information, please talk to us first. You also have the right to complain to the Information Commissioner's Office at ico.org.uk or on 0303 123 1113.
Changes to this policy
If anything changes, we'll update this page. The date at the top shows when it was last updated.